Jignesh Barasara says Thought leaders can be simply defined as people who share their ideas, opinions and perspectives in a way that creates a great movement around the globe. They are the driving forces behind behaviour change, which gets them new results and behaviour change can’t happen without the thought change. So, what thought leaders do is bring around change by introducing fresh ideas and new perspectives. Hence, people will do differently, get different results and they will be different. When you deep dive into the process of becoming a thought leader, you see and understand the various stages of transformation for being a thought leader.
Once you identify the market, the audience that you want to serve differently, you will see the light coming up. Being a thought leader helps you to create a legacy of a life that you long dreamt of both for yourself and the people you would like to serve, through your organization. Jignesh Barasara, one of the greatest thought leaders and businessmen entrepreneurs of the 21st century. His opinions and ideas have been the game-changer for the entire business world. Entrepreneurship is his middle name. He is the CEO of a Mumbai based organization called Alpha MD and also the founder of an NGO named “Heed India”.
Identifying when you are not being seen as a thought leader:–
Set yourself up to stand out. Understand that access to information is no longer a limitation or a challenge, Thanks to the internet. But the challenge is to stand out using out of the box ideas and perspectives. If you don’t stand out, you will be lost in the noise, which will be further accompanied by loss of customers, market, audience, following. This further will create a no impact value for you in the market. The absence of these things means that you may not be in the right place in your business and hence you will not be able to create a legacy that you always wanted to. It’s very important to monitor these factors to regulate your process of becoming a thought leader.
How do you cross-pollinate your ideas and experiences:-
Thought leadership is very different from business entrepreneurship. An entrepreneurjjobis to look for the loopholes in the industry, create the solutions and fill those gaps, whereas thought leaders go beyond that. They go deep down into the root cause, analyse their journey, experiences success, failures and results so far and use them to drive the change and create solutions. What thought leaders bring to the table is a blend of their experiences from all aspects of life. Starting with the formal education and going extensively through the learning that was obtained via your hobbies is how you blend your ideas and expectations to be a great thought leader.
Focusing on Interpretation:-
Amongst the huge flow of information through different channels, the most challenging part is to isolate between the good information and the bad information. So, to be a great thought leader, you must be able to interpret the correct information for your client and the market. You must be able to explain to your clients that what, where, when, how of that good piece of the information. This will enable you to get a chance to set the right perspectives.
Finding your unique positioning:-
To be a successful thought leader, you need to determine your unique positioning by analysing your area of expertise, your experiences, your unique DNA brilliance, something which only you can excel at
