Every year, around February 14, millions of pounds are spent on gifts for their significant others. Valentine's Day expenditure has been rising significantly in recent years.

But which presents are still in demand today? The most popular Valentine's Day gift suggestions for him or her are listed here if you want to make your special someone smile this February.

The heart-shaped box of chocolates is still among the most common Valentine's Day presents, and chocolate is one of the most popular presents people give to their significant others.

More than 52% of customers will give their significant other a Valentine's Day card, despite the fact that cards are typically presented in conjunction with other presents like flowers or chocolates.

To create a good impression on Valentine's Day, more shoppers are choosing personalised presents. Some of the popular options include personalised cards and romantic collages.

One of the most romantic Valentine's Day presents is still a bouquet of flowers. Roses, lilies, tulips, and even sunflowers are some of the most well-liked varieties of Valentine's flowers.

Another common Valentine's Day present for him and her is perfume, but no matter how long you've known each other, picking the perfect scent can be challenging.

Even though men are more likely than women to choose something in this category, watches or cufflinks can make wonderful men's gifts. Jewelry is still a popular Valentine's Day gift for him or her.